Pet Shop: A Gay Turtle

Homophobic violence is a big problem in Turkey.  So, a new campaign released by Amnesty International and TBWA Istanbul is trying to highlight this problem with some humor.  The story passes in a pet shop where people get interested to buy a turtle. But they change their minds when the pet shop employee tells shoppers that the turtle they are interested in purchasing is gay. A set of hidden cameras show their reactions and, not so hidden, homophobia.

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