Do you know that “lamp-shade” collar we use on dogs to stop licking or biting their stitches? Ok. So Coca-Cola has released a new commercial called “Social Media Guard”. The aim of this new ad is to invent something that will help people take their eyes of all social media stuff on their phones and start observing what is around us.
People are so engaged with their smartphones that they don’t talk to each other anymore. If you are like that, you need to use this cone of shame and takes the “social” out of media and puts it back into your life.
Maybe you can think it is a silly commercial for a big brand like Coca-Cola, but we cannot let our phones be more important than our beloved ones. There’s a wonderful offline world out there!